
My Process.
WRITING. MESSAGING. CONSULTING.
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Discover.
Gain a nuanced and clear understanding of your commercial landscape.
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Understand.
Get to know your target audience and see from their perspective.
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Engage.
Create branded written content to differentiate you and your company.
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Win.
Achieve measurable increases in audience impact.
How I Work:
I seek a collaborative partnership with my clients.
I value clear and regular communication.
Research and analytical accuracy form the foundation of my strategic messaging work.
I seek to understand who my clients are and write content that reflects their unique voices.
Positive measurable outcomes and maximum audience impact are my top priorities.
What I Do Best:
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Messaging Strategy
Developing an effective messaging strategy enables your company to more consistently and meaningfully reach your target audience. With this aim in mind, I consider myself your personal “think tank.”
My unique experience as an academic and industry researcher offers you access to relevant and nuanced perspectives. These perspectives center around the real-world impacts of your written, visual, and spoken communication. As part of my process, I adapt my methodologies to uncover workable messaging solutions that will empower you to drive growth. -
Content + Copywriting
I’m a naturally curious person and enjoy exploring a wide range of topics, including education, apparel, leadership, sales, finance, communication strategies, mental health, and more. As such, I offer content writing services.
Additionally, I work with marketing departments to develop copy of all kinds, including email marketing, web copy, white papers, blogs, case studies, press releases, and more.
I also regularly support corporate leaders and subject matter experts through an interview/ghostwriting process. This work allows executives to present compelling thought leadership as part of a long-term marketing strategy.
What People Are Saying
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"I've worked with Bryan on several projects, short and long-term for copywriting, and he has always delivered well-researched and appropriately toned work. The timelines were often tight. We needed fresh content weekly, and we needed him to work independently, interviewing subject matter experts and delivering ready-to-go blogs, web content, articles, and others. I highly recommend Bryan."
Jordan Lacenski, Founder, Brands By Jordan
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"My need for writing support was fairly niche, to say the least. I reached out to Bryan at the recommendation of someone in my network, and he was fully up to the task. He listened, understood my needs, helped me strategize, and moved me closer to achieving my goals. His versatility and collaborative mindset also made working with him a pleasure."
Marjorie Jenkins
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"I love sending my clients to work with Pen & Dagger! Bryan's deliverables offer game-changing insights for the founders and their marketing/branding teams. His ability to harness research and provide ideal marketing copy allows startups to really tell their story and get immediate results with customers and stakeholders alike."
Jenn Hensel, Founder and Chief Strategist, ElePitch
Join Good Company
Interested? Schedule an appointment.
1) We’ll discuss your situation and your specific needs.
2) Let’s create a customized action plan.
3) We’ll execute the plan together.